第1155期：一本让你每天热血沸腾的励志书 – The Compound Effect

七月份我读了六本英文书，有两本对我影响最大。

• The Compound Effect: Jumpstart Your Income, Your Life, Your Success, by Darren Hardy
• Leading An Inspired Life, by Jim Rohn

第一本书的作者 Darren Hardy在书中频频提到他的偶像 Jim Rohn，于是我才第一次接触了这位传奇励志演说家的书。

其他四本是：

• Cultish: The Language of Fanaticism, by Amanda Nontell
• Freedom of Mind: Helping Loved Ones Leave Controlling People, Cults and Beliefs, by Steven Hassan
• Cults Inside Out: How People Get In and Can Get Out, by Rick Alan Ross
• 第六本书名略

同样，我从第一本书的作者笔下得知了这个领域的大牛 Steven Hassan，于是又去读了他的那本名著。由于对cult兴趣浓厚，又去读了一本 Rick Alan Ross写的相关的书。在读这三本书的过程中，我脑子里一直在想象怎样用学到的技巧和策略给我姨反洗脑，她现在被保健品店忽悠得五迷三刀的，不允许我们说一句保健品店的坏话。

好了，说回今天的正题。今天，主要想跟你分享并强烈推荐这本励志的好书：The Compound Effect: Jumpstart Your Income, Your Life, Your Success, by Darren Hardy

解释一下书名，什么是 compound effect？

就是大家都听说过的复利效应，很多经济学，尤其投资书上都要提到的一个经济学原理。

Hardy 在书中开篇第一章就讲了个复利效应的小故事：The magic penny 神奇的一分钱

其实这个故事有很多版本，作者举的例子是现在你有一个机会可以直接拿走三百万美元现金，也可以选择拿一分钱，之后每天拿第一天钱的两倍的钱。你会选择哪个？实验证明绝大多数人选择直接拿现金走人。看过投资书听说过复利效应的人应该知道第二个选择最终钱更多。

我用一个最简化的例子来说明一下复利效应如下：

第一天的一分钱按照复利效应，到了第31天时已经变成了一千多万。

作者想要说明的一个道理是——我们的人生就是由无数的小事一点一滴构成的，就像上例中第一天的一分钱，就像我们生活中的好习惯和坏习惯。大多数人不在意每天赖一会儿床，吃一包薯条，拖延一下手头的事，所以大多数人庸庸碌碌一事无成。少数人从每天最小的事开始做，每天做一点，每天重复做，每天做得比昨天好一点，假以时日，就成了好习惯，产生了复利效应下的惊人的成就。

这就是这本书最核心的思想。书中有很多发人深思的小故事和作者官网免费提供的表格模板供读者实践。

最后简单分享一些书中的励志的话：

• Success is doing a half dozen things really well, repeated five thousand times.

• If you aren’t better, work harder.

• The compound effect is the strategy of reaping huge rewards from small, seemingly insignificant actions.

• Small choices + consistency + time = significant results.

• It’s not big choices, but ones that you think don’t matter or count for much that derail us. You don’t consciously think about it, but these small decisions can really change things.

• Keep a daily gratitude journal about your spouse. Write down one thing you are thankful for each day about your spouse then give them the book as a gift one year later.

• The first step toward change is awareness. The best way to become aware is to measure. Writing it all down is key.

• All winners are trackers. You cannot improve something until you measure it.

• Professional athletes are particularly big trackers.

• Every dollar you spend today is costing you $5 in twenty years. (Because of opportunity cost from investing.)

• The key to success is this: are you learning each day?

• Write down your most important goals.

• When you set a goal, most people ask, “What do I need to do to achieve your goal?” Instead, you should ask “Who do I need to become?”

• Be patient. You’ve spent years repeating bad behaviors. It’s going to take years to build good ones.

• There is a difference between learning and studying. Learning leads to knowledge. Studying a topic means you are invested in it and try it out. The world already has tons of knowledge. You don’t need to learn more. What you need is to study, to practice, and to take action on the knowledge you have.

这样的话书中俯仰皆是，大多并不是空洞的口号，而是都有辅导你开始改变自己的实用工具。

这本书对我震动很大，我连读了三遍，还要再读几遍。这本书大概是我这么多年来读过的第一本励志书，所谓的self help类书，但不是那种”成功学“的鸡血书。

我多希望20多岁时就遇见这本书！